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Dateline NBC

CBS' steps familiar in industry

In the days since Linda Mason was named senior vice president of standards and special projects at CBS News, she has appeared on virtually every network and major cable news channel, as well as in dozens of newspaper articles.

Her appointment, made in response to a blistering 224-page report critical of a 60 Minutes Wednesday segment about President Bush's military record, is rightfully being treated as major news.

But her promotion - generally seen in the industry as a solid first step in restoring the credibility of CBS News - is hardly groundbreaking. In fact, it is an old story of the television industry generally responding with such reform only after a...