Sears Holdings

Stanley Black & Decker sues Sears over Craftsman brand, citing social media posts

Stanley Black & Decker sues Sears over Craftsman brand, citing social media posts

Stanley Black & Decker filed a federal lawsuit this week claiming that Sears has violated an agreement that limited how the struggling retailer could market the Craftsman brand of tools.

Stanley cited unflattering social media posts to prove that Sears is causing confusion among customers by marketing a new Craftsman line that Stanley did not authorize.

Stanley paid $900 million in 2017 to acquire the Craftsman brand and all related trademarks from Sears, an agreement that gave the Connecticut-based tool maker with divisions headquartered in Towson...

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