Under Armour

Under Armour makes case that its turnaround plan is working — though some analysts are still skeptical

Under Armour makes case that its turnaround plan is working — though some analysts are still skeptical

Under Armour CEO Kevin Plank told investors Wednesday that the company has stabilized its North American business after the second year of a three-year re-organization and is ready to apply a revised strategy for growth to other regions of the world.

“To stay one step ahead, we have to be constantly looking to see how we adapt,” Plank said. “We’ve gotten organized. We’ve gotten to work and are now executing … with a new operational model … with tangible payoffs. We’re seeing these changes pay off and have a clear line of sight to what the transformation will yield.”

Plank’s remarks kicked off the Baltimore sports apparel maker’s annual investor day at the company’s Port...

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