His official page, as of Thursday afternoon, has over 347,000 "likes"; Ravens quarterback, Super Bowl Most Valuable Player and embodiment of elite Joe Flacco has about 340,000.
One explanation: Flacco has a lot of boring posts ... and Watson has opinions on a lot of hot-button social issues. Planned Parenthood. "Black Lives Matter." Ferguson, Mo. His 2014 post on the racial tensions in the city has been shared close to half a million times. That's what we in the the business call viral content. (If you're reading this, Benjamin, consider applying for our summer internship. It's paid!)
With Watson laid up after surgery on his torn Achilles tendon and San Francisco 49ers quarterback Colin Kaepernick's decision to sit in protest during the national anthem still making headlines (seriously, it's been almost two weeks), Watson shared his thoughts on the topic Monday:
"I will not have the option to kneel this Sunday while the National Anthem is being played. A week ago, in what would prove to be my last pre-game opportunity of this 2016 season, I stood with my right hand over my heart as the anthem played. And if I am fortunate enough to ever be dressed for another game day I imagine I would be doing the same thing I did in my last. Standing. Not because America is ALL I desire it to be because most assuredly it is not. Racism still stews, families are fractured, the unborn are trashed, schools are struggling, religious freedom is increasingly under attack, violence pollutes our cities and our suburbs, and there is a growing divide between law enforcement and the community.
"I stand, however, because I grew up in NAVY town USA and traveled overseas to support members of our armed forces who follow orders regardless of their personal sentiments. I stand for those who were forced to give their lives building the country that confined them to the tobacco fields and indigo plantations. I stand because as a child, I saw my father stand. A man who lived the tumultuous transition from "separate but equal" to the times surrounding the Civil Rights Act when angry people who held signs at his new school viscously [sic] screamed "N[*****] GO HOME!" I stand because on the contrary, no one held such a sign when I walked into my grade school.
"Before competition, as I stand in shoulder pads and cleats, my helmet in my left hand, adrenaline flowing and my heart raging under my right, I never forget the ills of America but for a moment I envision its potential, remember its prosperity and give thanks to God for the land He has placed me in and the people I love who live in it.
I stand, because this mixed bag of evil and good is MY home. And because it's MY home my standing is a pledge to continue the fight against all injustice and preserve the greatest attributes of the country, including Colin Kaepernick's right to kneel.
"His actions and similar actions by figures of the past and present are a vital part of our journey and a key component of the equation for social change and should be respected as such. From the country's inception, such displays against the status quo are distinctly American. My hope, though, is that these actions bring more attention to the PROBLEM than to the PROTESTOR. And that ensuing dialog discover truth and that truth give birth to justice in legitimate situations where there is none. My hope is that in this time of toil and discord we collectively use our positions in public and private life to take responsibility for our role and collectively seek solutions, not because we HAVE to but because we CARE to. Sometimes listening is of greater value than speaking. As elusive an aspiration as it may be, our goal, especially in the arena of race, should continue to be to create an America where eventually everyone can, in good conscience, stand. No matter the historical context or the present circumstance that is the unity I, perhaps naively, imagine when I see our flag and listen to our anthem.
"Conflict when handled correctly strengthens. Conflict when mismanaged destroys."