We were one of the first colleges in the country to require students to complete — and pass — the online AlcoholEdu course, and now we start it before the semester begins. Those first weeks of college are shown to set their drinking habits for the rest of their college careers, or even the rest of their lives. The topic appears again in their required Introduction to Higher Education classes, where they hear from a man whose wife was killed when a drunken driver plowed through their bedroom wall. BURG, our award-winning student peer education network, offers programs throughout the year. Educational posters are everywhere, some humorous, some serious, with warnings ranging from the dangers of drinking mysterious concoctions — generally made with grain alcohol — to the social consequences of getting falling-down drunk. Our local bars post tips on low-risk drinking.