Jerry Hoffberger, owner of the National Brewing Company, was one of a group of Baltimore businessmen who wanted to bring the St. Louis Browns to town in 1954. At the time, Mr. Hoffberger, according to Mr. Farber, had a limited knowledge of baseball. So he took Mr. Farber — his aide who had played high school baseball at Gilman and in college at Princeton University — with him to meet with Browns owner Bill Veeck at the St. Louis ballpark. Before the game, Mr. Farber huddled with Mr. Hoffberger, briefing him on the St. Louis team and its players. After sitting through the game talking baseball with Mr. Hoffberger, Veeck took a liking to the Baltimore beer man. The deal was off to a good start.