James P. McManus Jr., a retired newspaper advertising representative who worked with those recovering from substance abuse, died Monday of multiple organ failure at St. Joseph Medical Center. The longtime Lutherville resident was 78.
Mr. McManus was born in New York City and raised in Riverdale, N.Y. After graduating from Riverdale Academy in 1949, he began his studies at Middlebury College.
He left college and enlisted in the Army, where he served with an infantry unit in Korea.
After being discharged, he returned to Middlebury, where he earned his bachelor's degree in political science in 1953.
In 1956, Mr. McManus moved to Baltimore and went to work as salesman in the advertising department of The Sun.
He joined the retail advertising department of the News American in 1963 and later was promoted to its national sales staff. He retired in 1986.
Mr. McManus, who was a member of Alcoholics Anonymous and had recently celebrated 38 years of sobriety, became a certified substance-abuse counselor.
He was a longtime board member of the Powell Recovery Center and the Powell Recovery Institute Inc. in Baltimore.
"He devoted his life to helping those with substance-abuse problems and sponsored hundreds of people in their quest for sobriety," said his daughter, Mary Cloe Davidson of Parkville.
Mr. McManus' wife of 18 years, the former Mary Louise Wheeler, died in 1975.
He was an avid golfer and animal lover.
Mr. McManus was a communicant and Eucharistic minister at Immaculate Conception Roman Catholic Church.
A Mass of Christian burial will be offered at 10 a.m. tomorrow at his church, at Baltimore and Ware avenues in Towson.
Also surviving are two sons, James P. McManus III of Phoenix, Baltimore County, and Charles W. McManus of Timonium; a sister, Florence M. McManus of Towson; and three grandchildren.