Business Digest

The Baltimore Sun

Technology council to host 2 seminars

The Howard Technology Council will be host for a seminar, "Taking Advantage of Social Media to Gain Customers and Become a Thoughtful Leader," to be held from 8 a.m. to 10 a.m. Oct. 15 at the Center for Business and Technology Development, 9250 Bendix Road North, Columbia.

Jared Goralnick, president of SET Consulting and author of the blog,, will discuss using social media to achieve business objectives. He will discuss building relationships, connecting with customers and promoting a brand through blogs, Linkedin, Facebook, Twitter, brand-monitoring and other social media.

The seminar is designed for executives and business development leaders in small to mid-size companies who want to amplify their message, develop thought leadership and find new business online.

Goralnick will explain how he has used these channels to promote his new product,, and how social media can be more cost effective and longer lasting than traditional marketing.

Admission is free, but registration is required.

Information: 410-313-6550, or

Mike Mooney of Premier Planning Group will discuss "golden handcuff" strategies that assist corporations in recruiting, retaining and rewarding key executives, and why these plans benefit the employee and the business owner, in a seminar to be held from 8 a.m. to 10 a.m. Oct. 16, "Cost Savings, Employee and Retirement Benefit Methods and Key Executive Retention Strategies for Businesses," at the Center for Business and Technology Development.

The focus of the talk will be on tailoring health care coverage to needs and using the savings for employee retention.

Admission is $25. Registration is required.

Information: 410-313-6550.

Business Women's Network to meet Oct. 15

The Business Women's Network of Howard County will meet at 11:30 a.m. Oct. 15 for a lunchtime Roundtable Advisory Council for small and medium-size businesses. The meeting will be held at That's Amore restaurant, 10400 Little Patuxent Parkway, Columbia.

Panelists are to include representatives from the fields of accounting, legal issues, business development, bookkeeping, banking, business coaching and human resources.

Admission is $30 for members; guests and members pay $40 at the door.

Information or registration:


Technology for new owners : Howard County Economic Development Authority's Business Resource Center will offer "Tech Finesse: Web Based Tools to Power Up Your New Business," a seminar for new business owners presented by Tonya R. Taylor, owner of Rising Star Ideas LLC, from 10 a.m. to noon Tuesday at the Center for Business and Technology Development, 9250 Bendix Road North, Columbia. The cost is $49. Registration is required.

* "Smart Start to Business Success," a seminar for first-time entrepreneurs that offers basic information on legal issues, accounting, funding and business insurance, will be offered from 8:30 a.m. to noon Oct. 9 at the same location. Registration is required. 410-313-6550.

Management classes : Howard Community College's Division of Continuing Education and Workforce Development will offer two business management classes Oct. 29 at the college's Belmont Conference Center, 6555 Belmont Woods Road, Elkridge. "Managing Multiple Priorities," a program on focusing on what is important rather than simply pressing, will be offered from 8:30 a.m. to 11:30 a.m. Participants will learn to use a "time dividend" to increase their effectiveness on the job.

* "Managing Business Communications," a program on increasing awareness of communication styles using "emotional intelligence" and bridging the communication gap between genders, cultures and generations, will be offered from 1 p.m. to 4 p.m. The cost is $95 a class. Group discounts are available. Anne Johnson, 410-772-4304.

Job skills: Family and Children's Services of Central Maryland is offering a program to help senior citizens learn job skills while working 20 hours a week with nonprofit groups. Participants must meet income requirements. Cheryl Ladota, 410-366-1980, Ext. 272.

Health plan: Baltimore/Washington Corridor Chamber of Commerce and Maryland Hispanic Chamber of Commerce are offering a health care plan to members. The plan, which does not require employer contributions or minimum employee participation, includes access to health care providers in Alliance PPO. Literature about the plan is available in Spanish. Shirley Redd, 301-725-4000.

Software tutoring : Howard County Public Library is offering one-on-one tutoring in job- or business-related software. Tutoring in Open Office is offered for teens and adults at all branches. Appointments are required. 410-313-7850.

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