It was July 6. A Sunday. The Orioles said, "We Win, You Win." But, oops, the Orioles didn't win.
Now, they haven't won in their past 14 Sunday tries.
But their pursuit of a Sunday celebration continues this weekend. If they win Sunday at home against the Detroit Tigers, you win - double.
The first "We Win, You Win" offered one free ticket to a future game. This time the Orioles are upping the ante. In the Orioles' sequel "We Win, You Win 2," all fans in attendance at the Orioles' 1:35 p.m. game will get two complimentary tickets in the same seating category to any future nonprime game if the Orioles prevail.
"Fun!" said Karen Codd, 28, a Maryland native who has been a lifelong fan. "I sure hope this helps them win. I hate it when a team loses and a town loses its spirit."
Asked why she thinks the Orioles have been losing on Sundays, Codd, who said she might buy a ticket, said, "Maybe they've got a lot of religious guys who feel obligated to rest on Sundays?"
There is no time to rest.
Greg Bader, the Orioles' director of communications, said: "With three straight Sundays resulting in grueling one-run losses, we have to pull out all the stops and help the team get off to a fresh start after the All-Star break. ... And buying a ticket for this Sunday could be like getting three tickets for the price of one."
If they win.
Orioles fan Ryan Blank, 35, of Baltimore said it's about time the Orioles broke this Sunday curse.
" 'We Win, You Win' is good for the fans and gives the players more incentive," he said. "It [the Sunday losing] is becoming more publicly known. As it becomes more of an issue, it might inspire better results. But the reason they've been losing is they don't have the players."
Players or not, the odds have to be in the Orioles' favor.
If not for Sunday losses, the Orioles likely would be in the thick of playoff contention.
The team is a combined 44-34 on all other days of the week.
"It's sad," said Baltimorean Daniel Allen, 27, who said he plans to buy a ticket. "They've just been doing something wrong. I believe the motivation they feel coming from the fans Sunday will help them win."
Fans will be able to redeem their tickets at the Camden Yards box office after the game if the Orioles win, though ticket-holders will also be able to redeem them anytime before the end of the season, Sept. 28.