Yet another women's magazine has hit newsstands, but this one promises never to write about "50 ways to transform your wardrobe with scarves" or ways to get a "tighter tush in 10 days."

It's Women Outside, "the magazine for 51 percent of the world's most active people."

Stories in the premiere issue (on sale until December) include: "the best gear to fit a female body," "10 adventures you've got to have in this lifetime" and "one-on-one with the masters of buff -- private lessons from America's top athletes."

Others explore topics such as Maui surfer girls, collegiate

cheerleader champions and crossing the Australian outback.

Published by the editors of Santa Fe-based Outside magazine, the quarterly Women Outside debuted this month with a starting circulation of 225,000, said magazine spokesman Seale Ballenger.

Outside, in its 21st year, is a three-time winner of the National Magazine Award for general excellence. It has a paid circulation of 550,000.

Pub Date: 9/21/98