Roy A. Schleicher, a 43-year-old Baltimore native with extensive maritime experience, has been named director of marketing for the Maryland Port Administration.
The appointment was announced yesterday by Tay Yoshitani, executive director of the MPA, which oversees the state's five public marine terminals. It was Mr. Yoshitani's first major appointment since he assumed the port's top job in August.
Mr. Schleicher, a vice president of NSCSA (America) Inc., the general agent for the National Shipping Company of Saudi Aradia, will take over the job in early December. He succeeds Morgan C. Bailey, who resigned in August to become senior vice president at BalTerm, a Baltimore forest products terminal operation.
His appointment fills one of several top managerial jobs vacant at the MPA. The agency's No. 2 post, deputy executive director, remains vacant. Port officials also are seeking a director of finance to replace Robert Greene, the acting director who is expected to retire later this year.
As MPA marketing director, Mr. Schleicher is likely to travel extensively throughout the world seeking new steamship services for Baltimore and calling on lines that already serve the port. A key element of his job will be assuring customers and potential customers that Baltimore remains a sound place to do business.
"I want to maintain and reassure the present lines, as well as the lines we'd like to go after, that we have a stable atmosphere," Mr. Schleicher said yesterday.
After years of labor-management strife that tarnished Baltimore's reputation, the port has seen considerably more harmony. The volume of cargo handled here has steadily increased for three years.
Mr. Schleicher has been a prominent leader of the maritime community. He is a past president of the Baltimore Propeller Club and has worked with several maritime companies, including steamship, trucking, stevedoring and terminal operations.
As vice president of sales and traffic for NSCSA, he was responsible for the United States, Canada and Mexico. Before to joining NSCSA in 1994, he was senior vice president of sales for Hale Intermodal Transport Co. Inc.
Mr. Schleicher and his wife, Pam, live in Ellicott City. They have two grown children.