London Fog Industries of Eldersburg and Save-A-Heart Foundation Inc. of Baltimore have teamed up for a fund-raiser to benefit the Sykesville-Freedom District Fire Department.
As a corporate sponsor of Save-A-Heart, London Fog has pledged a percentage of the proceeds from its annual warehouse sale to the organization.
The sale will be held from 5 p.m. to midnight Friday, from 9 a.m. to 9 p.m. Saturday and from 9 a.m. to 6 p.m. Sunday.
"From each purchase made at the sale, a portion will go to Save-A-Heart," said Sylvia Dantzic, public relations director for Save-A-Heart.
"The funds we get from the sale are earmarked to go toward a new ambulance for the fire department."
Cheryl Cucco, personnel director at London Fog, said this is the first year the company has been a sponsor of Save-A-Heart and the first time it has connected any charitable giving with its annual sale.
"We're not clear on our goals, and we're still working out the percentage we'll give to Save-A-Heart," Ms. Cucco said.
"We are, however, expanding the sale and increasing our warehouse space for the sale to accommodate more people."
The sale features men's and women's coats, rainwear and outerwear, as well as men's sportswear and some children's outerwear.
London Fog is on Route 32 just north of Route 26.
Bill Wagner, president of the Sykesville-Freedom District Fire Department, said the 1993 Excellance ambulance already is at the station and being equipped to go in service, probably within two weeks.
"The vehicle alone cost $90,000, then it takes another $10,000 to $15,000 for medical supplies and equipment," he said. "We expect to use the initial donation from Save-A-Heart toward new cardiac monitoring equipment for the new ambulance."
He said the ambulance would be at London Fog during the sale, staffed by volunteers from the station.
Save-A-Heart is a 22-year-old voluntary, nonprofit organization that has given some $5 million to Baltimore area hospitals and volunteer fire departments for life-saving cardiac equipment.
The organization was founded in 1971 by a group of Baltimoreans who had experienced cardiac catheterization and open heart surgery.