"It was tough to think of a theme, but you want it to sell, so you want something that's marketable," Incaprera said. "I came up with Mardi Gras because my brother-in-law and sister-in-law live in New Orleans now. This way, if anyone doesn't bid on it, I can bid on it and take it to them. I had some other ideas, like a Ravens or Orioles wreath, but they seemed too traditional. If you're coming, you want to stand out."