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Graul's may be losing perceived front-runner status to be Rotunda's grocer

The Graul's chain of upscale markets is interested in opening a new store in the Rotunda, but mall redeveoper Hekemian & Co. might not be as interested as the market owner, Dennis Graul first thought. (Christopher T. Assaf/The Baltimore Sun)

Afraid it is losing traction as the perceived leading candidate to be the Rotunda mall's new grocery, Graul's Market is launching a publicity offensive aimed at area residents, city officials and the media.

In an interview with the Baltimore Messenger, Dennis Graul, owner of several Graul's Market stores in the Baltimore-area chain, claims that he was close to a deal with the Rotunda's redeveloper, Hekemian & Co., to open a 20,000-square-foot boutique grocery store in the mall, but that New Jersey-based Hekemian is talking now about having a store of half that size.

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"They've retrenched," said Graul, who owns Graul's Market stores in Ruxton and Mays Chapel. He said Hekemian officials broke off negotiations for several weeks, and when he inquired as to why, they told him the developer is going "back to the drawing board" in its search for a grocer to replace a longtime Giant store that left the struggling mall last year

Chris Bell, a Hekemian senior vice president, said he would not comment on any matters regarding negotiations.

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Graul has also submitted an article for publication in an upcoming issue of Hampden Happenings, a monthly newsletter published by the Hampden Community Council, in which he extols the virtues of Graul's Market and attempts to dispel "myths" that Graul's is a high-priced upscale chain.

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