For Angela Tandy, shoes have to fit into three categories: They must be comfortable; they must be stylish; and they must be affordable.
Tandy, owner of the popular shoe and clothing retailer Sassanova Boutique, learned early that fit and comfort took priority over flashy, fly-by-night fashions.
“We try everything on before we buy it,” said Tandy, who purchased the boutique, which also has a location in Bethesda, in 2014. “When were at market, we think about what are our customer requirements.”
Next, she considers the look of the shoe and how customers will wear it.
“The woman has to be able to wear it for different occasions or different events,” she said. “I think about whether these shoes look great with these crop denim jeans or with a dress,” she said. “It’s where we are today.”
And finally, she considers the cost.
“They have to be affordable,” said
Tandy, who left her job as VP of a publicly traded technology company to own the shoe and clothing boutique, calls this the best job she’s ever had.
“More than the shoes and clothing, I enjoy the costumers that walk through the door,” she said. “That’s what I love — helping them find the perfect outfit. I’ve never worked so hard. But I’ve never had so much fun. You have to love what you do.”
805 Aliceanna St., Harbor East, 410-244-1114, sassanova.com
— John-John Williams IV