After a chaotic evening with his kids, Gordon tucks them in and tells them a story of a farmer who, wanting to feel special, built a giant. He buried the giant, then had his workers dig it up a year later. The workers were convinced that this was a real giant, "and the people told him to show it to the world. And he did. And people came from all around. And he felt very, very special," Gordon says. He tells the girls that the farmer partnered with P.T. Barnum, the ultimate salesman, but that the two fought, so P.T. Barnum built his own giant.
"And he was such an expert salesman, that everyone forgot about the farmer," Gordon says, "and he was left in the dust, in a contrail." I think he might have made that story up. Oh, the rich symbolism. Later, the kids go out in the yard and start digging for the giant. Gordon tells them that it's not there, but tells them he wants to show the something. We'll find out what this crazy man is doing, later.