But does this bother me? No, not one bit, because I won and I have a plan. Yes, we have a lot of bills, but like a pretty girl who won’t get stuck with the check, we just need to attract people who will pick up the cost. We need more residents, which is why I will help bring 10,000 new families to the city over the next 10 years. Is this ambitious? Heck yeah. We haven’t seen a net population gain since the 1940s, but we’re going to reverse that trend with a little something I like to call Operation Lipstick. Financially, we have some tough choices to make, but by focusing on what property-tax-paying families really want—safe streets, a good time, and good schools—we can begin to grow again.