Under Armour's Chicago Brand House is debuting what the company calls its 'immersive" golf experience -- a sales floor with an indoor golf simulator.
The store contains more than 1,800 square feet of golf-focused retail space.
It will be the region’s "signature space to shop the full golf line from Under Armour," says the company.
The store contains a simulator allowing shoppers to replicate some of Spieth’s best-known putts
The outlet opened in March 2015 and -- at more than 30,000 square feet -- is the company’s largest retail location.