Under Armour files lawsuit against Armor & Glory

Under Armour sues Armor & Glory athletic apparel maker, claiming trademark infringement.

Under Armour has filed a trademark infringement and unfair competition lawsuit against athletic apparel maker Armor & Glory LLC, saying the Upper Marlboro company's products and promotions can be confused with Under Armour.

The Locust Point brand filed the complaint Friday in U.S. District Court in Baltimore, seeking damages and asking the court to prevent the use of the Armor & Glory name.

On its website, where the company sells workout clothing for men, women and children, Armor & Glory says its apparel allows consumer to express their faith.

"We design and deliver apparel we hope will motivate and encourage you to put on the whole armor of God and receive his glory," the website says. "Whether you are with your family or friends, busy working or playing, relaxing or engaging in physical fitness, we want you to be reminded of the strength of his armor and the moments of his blessings."

T-shirts feature messages such as "Be spiritually attractive" and "Glory fit."

"Defendant's unauthorized use of the Armor & Glory marks is likely to dilute the distinctiveness and value of Under Armour’s famous Under Armour mark," the lawsuit says.

Armor & Glory did not respond to a request for comment.

lorraine.mirabella@baltsun.com

 

 

 

Copyright © 2018, The Baltimore Sun, a Baltimore Sun Media Group publication | Place an Ad
37°