Lyft introduces new feature for deaf passengers and drivers

Transportation service Lyft has launched a feature that will make it easier for the 1.2 million deaf and hard-of-hearing Marylanders to identify their ride.

When a deaf person gets in a Lyft car they will see their name displayed on a pill-shaped device called an Amp that sits on the dashboard and lets them know they are in the correct vehicle.

Lyft drivers normally hear a ping sound when they have a request for a new ride. The words “new ride” will now appear on the Amp device instead.

Amp is the latest feature Lyft has added in association with the National Association of the Deaf, including an automatic text sent to riders notifying them if their driver is deaf or hard-of-hearing so they know to communicate through text.

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