Sinclair Broadcast Group Inc. has signed its first syndication deal for its Ring of Honor Wrestling program, the Hunt Valley-based broadcaster announced late Tuesday.
MyNet station WATL-TV in Atlanta will begin airing Ring of Honor weekly on Saturdays starting this week.
Sinclair, which purchased Ring of Honor three years ago, has upgraded production quality, added live events and expanded the audience footprint to 76 TV markets that reach more than 44 million households, Joe Koff, COO of Ring of Honor Wrestling, said in the company's announcement. Ring of Honor's loyal fan base has propelled it into one of the fastest growing major wrestling franchises in the country, he said.
"This is a very exciting start to developing ROH's broader syndication distribution," Koff said.
The deal will add another 2.4 million households to the Ring of Honor audience. Sinclair is discussing syndication deals with other companies as well, Koff said.