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Under Armour executive funds program to create police-youth ties

Kip Fulks
Kip Fulks(Christopher_Crews /)

Every Baltimore police officer will spend a day with city youths through an expanded "team-building" program to be funded by a top Under Armour executive.

"To me, this is the positive story out of the riots," said Ginger Mihalik, executive director of the Baltimore Chesapeake Bay Outward Bound School. "'A business leader in Baltimore is stepping up."

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The contribution of Kip Fulks, Under Armour's president of footwear and innovation, will allow the Outward Bound school's Police and Youth Program to grow significantly.

In recent years, the one-day program - held at the school's Leakin Park campus - has been limited to about 160 police cadets.

With Fulks' contribution, "it's going to go to 3,000 officers – the entire force," Mihalik said. Under the program, about 30 officers and 30 youths spend a day together.

"We play name games where they have to learn each other's names.  Then we start to break down the barriers," Mihalik said. "The whole point is to create a safer Baltimore. You want the kids trusting the cops and the cops trusting the kids."

It is expected to take two years for all of the officers to cycle through the program.

The amount of Fulks' donation was not disclosed. The school said in a news release that the expanded program, expected to begin in the fall, will cost "approximately $250,000, with needs for continued funding to operate beyond the initial phase."

Fulks is one of the founders of the Under Armour brand along with CEO Kevin Plank, and is the company's former chief operating officer.

Fulks was not immediately available for comment through Under Armour.

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