Even though Dwayne "The Rock" Johnson announced on Instagram that he is partnering with Under Armour to create innovative, inspiring products, the deal may not be rock solid yet.
"IT'S OFFICIAL," the professional wrestler turned actor wrote. "The Rock/Under Armour partnership has been years in the making and we're proud and pumpt to have it come to fruition. The goal is to bring you innovative and bad ass products that inspire men, women and kids to stay hungry, humble and always be the hardest workers in the room."
The Baltimore-based sports apparel brand was more measured in responding to an inquiry about Johnson's statement.
"Under Armour and Dwayne Johnson have been building a relationship for years," Under Armour said in an emailed statement. "We are currently discussing an official partnership and we are excited for what's to come."
Johnson is pictured at Under Armour's headquarters in the picture he posted to Instagram. The company's executive offices feature a giant video wall used to show off its stars and give potential signees a look at what could be.
The Rock was a college football player for the University of Miami Hurricanes, winning the national championship with the team in 1991. After a few years in the Canadian Football League he became a professional wrestler, following in the footsteps of his father and granfather, and emerged as one of the entertaining sport's biggest superstars.
He appeared in his first film in 1999 and got his first leading role in 2002's "The Scorpion King." He's gone on to appear in several dozen films including the popular "Fast and Furious" series.