Old story: Money talks
With Jordan Brand focusing on Chris Paul and Carmelo Anthony, it made sense for Dwyane Wade to get out of the Nike shadow alongside LeBron James and Chris Bosh with the Heat.
And, yet, the reality is that if Jordan Brand was willing to re-up with Wade, Wade likely would be continuing in the Nike division.
What Li-Ning was able to provide that Nike did not need to offer is an equity stake in the brand. Such a shoe-agreement model could impact how the likes of James, Dwight Howard or Derrick Rose handle business going forward.
The reality is that Wade found his best deal half a world...