In January, Under Armour introduced what might be described as “performance pajamas,” infused with technology designed to enhance athletes' recovery.
Now comes the extension of that line — “athlete recovery” bed sheets and pillowcases.
Like the sleepwear, the bedding is endorsed by New England Patriots quarterback Tom Brady, an Under Armour emissary who is as meticulous about his sleep and recuperation as he is about studying defenses.
The bedding and sleepwear employ technology based on research into the effects of far infrared radiation.
The products contain bioceramic particles — tiny hexagon shapes are visible on the interior fabric — to absorb infrared...
Tom Brady gets a serious look in the second half.