LONDON -- U.K. pay TV company BSkyB and cell-phone operator Vodafone are mulling a broadband alliance, according to press reports. The move would help them combat the growing ambitions of telco BT, which has been ramping up its broadband and pay TV operations in Britain.
Vodafone and BSkyB have been in talks about giving Vodafone's customers access to BSkyB's sports and movie channels, and working together on a high-speed broadband service, the Sunday Times reported, citing senior sources.
BSkyB shares have lost more than Â£1.5 billion ($2.46 billion) of their value since November, when BT won an auction to show European Champions League soccer matches on its sport channels, as part of a Â£2 billion ($3.29 billion) investment in sports broadcast rights. BT's high-speed fiber network will reach 90% of U.K. homes next year as part of a Â£3 billion ($4.93 billion) investment.
Vodafone already offers its 4G customers access to Sky Sports Mobile TV, which includes live soccer, tennis, cricket, golf and rugby.
U.K. Pay TV Company BSkyB, Telco Vodafone Mull Alliance: Reports
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