Spike Jonze will be busy this Sunday. Along with serving as the creative director for the YouTube Music Awards in New York, he'll be shooting a "live music video" for Arcade Fire's "Afterlife" track off their "Reflektor" album at the ceremony.
"It'll be really interesting to try and pull it off," Jonze told NME about the project. "We have a whole handful of directors, we're mixing the music video film world in with the live broadcast world and trying to make live music videos."
"There are different ideas, some have narratives, one of them doesn't really have the artist in it," he continued. "We're trying to take the music video format and produce it live."
He will also helm a live music video for Lady Gaga along with director Chris Milk during her performance at the ceremony.
"I'm totally nervous, we have no idea, none of us have ever done this live," Jonze admitted.
This collaboration with Arcade Fire marks only one in a string of them for the "Where the Wild Things Are" director. They also teamed up for the Jonze-directed 2011 short "Scenes from the Suburbs," inspired by the indie rock band's Grammy-winning album "The Suburbs." Additionally, Arcade Fire recently scored Jonze's sci-fi romance "Her."
Jonze is well known for his music video work with artists such as Weezer, Beastie Boys and BjÃ¶rk.
The YouTube Music Awards will also feature performances from Eminem, M.I.A., Tyler, the Creator and others. Jason Schwartzman and Reggie Watts are slated to host.
Spike Jonze to Direct Arcade Fire Music Video at YouTube Music Awards
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