The media feeding frenzy surrounding the impending birth of the British royal baby reached new intensity Monday when Kensington Palace announced that Kate, Duchess of Cambridge, had been admitted to hospital to give birth.

Reps of the world's media have been stationed outside St. Mary's Hospital in West London for days in anticipation of the news.

Journos first got wind of developments when Kate and her husband, William, Duke of Cambridge, were spotted arriving at a side entrance to the hospital by car at 6.00 a.m. local time (10 p.m. PST). Palace officials confirmed the news an hour and a half later (11.30 p.m. PST).

BBC, BSkyB and other local media outlets immediately started to report live from outside the hospital, although there was little more to announce.

In the States, CNN briefly cut into its U.S. feed with CNN International reporting live at 12 a.m. PT on the royal baby, then returned to "Crimes of the Century."

The five U.S. news networks are staying with regularly scheduled shows as of 12 a.m. PT, but Fox News Channel has an on-screen ticker noting the royal birth.

ABC News aired a special report to the ABC Television Network at 2.37a.m., ET to cover the news that Middleton has been admitted to the hospital to have the royal baby.

The channel's "Good Morning America" will have complete coverage on Monday when the program starts.

In Blighty, U.K. paper The Guardian is already underway with a live blog reporting on its website -- much like the paper reports live sports and political stories -- in addition to a live stream of what's happening outside of the hospital.

Tabloid papers The Sun and The Daily Mirror both have had live cameras streaming outside of the hospital for days, enabling readers to log on and watch the events unfolding outside of St. Mary's at any time.

Sky News continues to report live coverage, with the entire channel devoted to monitoring the progress of the Duchess's labor.

Journos have been hitched outside of the hospital for more than a week in anticipation of the arrival of the future King or Queen of England. Many have endured unusually hot weather as the country has gone through a heatwave with temperatures higher than they have been in more than seven years.

Additionally, more journos from around the world are waiting outside of Buckingham Palace, where in keeping with royal tradition, the name and sex of the royal baby will be announced on an easel in the Palace forecourt. This will be the world's first opportunity to find out the gender of the child.

The next addition to the Windsor family will be born in the same place that Prince William and his brother Prince Harry were born at the Lindo Wing, the private maternity facility of St Mary's Hospital in Paddington, London.

Andrew Wallenstein contributed to this report.

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