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Denise Whiting
HonFest to celebrate 20th year June 14-15
HonFest to celebrate 20th year June 14-15

"I'm a marketing person by trade," said Denise Whiting. "That's what I do." It helps explain how Whiting came to found HonFest in 1994. Whiting used to work for the J. Walter Thompson advertising agency, used to be a real estate agent and used to run a catering business out of her house before opening her restaurant, Cafe Hon, on The Avenue in Hampden in 1992. That spring, she came to work at the 1-month-old eatery and found it in the middle of a festival with pit beef stands. Her marketing skills kicked in. "I figured I had to do something." The next year, she sold sandwiches at the festival, and the year after, she parlayed a childhood love...

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