Bvlgari boutque Beverly Hills

Shoppers pass the Bvlgari boutique, one of the sites participating in the Rodeo Drive Festival of Watches. (Ricardo DeAratanha / Los Angeles Times)

Two blocks of Rodeo Drive and Brighton Way in Beverly Hills claim to contain the largest concentration of luxury timepieces on the West Coast -- and maybe even outside of Switzerland.

For connoisseurs and novices alike, the city of Beverly Hills and Rodeo Drive Committee are sponsoring the Rodeo Drive Festival of Watches on Thursday through Sunday, kicking off with a street-wide open house from 6 p.m. to 9 p.m. Thursday. Almost 20 boutiques are participating, with product launches, watchmaker appearances, demonstrations and other special promotions.

Participating brands include Breguet, Bvlgari, David Yurman, Ermenegildo Zegna, Harry Winston, Hublot, IWC, Jaeger-LeCoultre, Jason of Beverly Hills, Louis Vuitton, Montblanc, Officine Panerai, Patek Philippe, Porsche Design, Richard Mille, Vacheron Constantin, Van Cleef & Arpels and Westime. For more details, check out the festival website.

Events

The display of Princess Diana's gowns at the Queen Mary is being expanded with 19 new garments that are to be on display beginning Friday through Nov. 1. The exhibit is curated by the Pink Ribbons Crusade, and, in conjunction with Breast Cancer Awareness Month, the crusade and the Queen Mary are hosting a fashion show to benefit Breast Cancer Angels of Southern California on Saturday. The fashion show includes a sit-down luncheon, designer boutiques, a silent auction, gift bags and admission to the "Diana: Legacy of a Princess" display. Tickets are $99 to $200 and can be obtained, along with more information, on the fashion show page on the Queen Mary website. Doors for the event open at 10 a.m.

Meet handbag designer Nancy Gonzalez and view her collection from 1:30 p.m. to 3 p.m. Friday at Neiman Marcus Beverly Hills. The event will be in the designer handbags section of the store at 9700 Wilshire Blvd.  RSVP to RSVPBeverlyHills@neimanmarcus.com.

Two local Nordstrom stores are celebrating the retailer's launch of Solow athletic wear with sales events from 1 to 3 p.m. Saturday. Each will be hosted by a yogi and ambassador for Solow and will include refreshments, gifts-with-purchase and the raffle of a Solow outfit worth $143. The participating stores are at the Americana at Brand in Glendale and the Grove in Los Angeles. On Oct. 19, Nordstrom at the Irvine Spectrum in Irvine will host a similar Solow event from 1 to 3 p.m.

The Vintage Fashion Expo is scheduled this weekend at the Los Angeles Convention Center, 1201 S. Figueroa St. Regular hours are 10:30 a.m. to 6 p.m. Saturday and 11 a.m. to 5 p.m. Sunday for $12. Early admission is available from 9 a.m. to 10:30 a.m. Saturday for $25. 

Trunk shows

Pink Sheep Heiress by Katie McKenna is having a trunk show from 11 a.m. to 3 p.m. Saturday at the Anne Michelle by Jodi Robinson boutique at 181 S. Beverly Drive, Beverly Hills.

Jenni Kayne at Brentwood County Mart is hosting a Sophie Monet jewelry trunk show from 1 to 5 p.m. Saturday at 225 26th St., Santa Monica. Pieces from Monet's 2014 collection will be offered at 20% off.

City of Eyes Optique by Alexander Daas plans to host a trunk show featuring Mykita luxury eyewear from noon to 5 p.m. Saturday at its Larchmont Village store, at 161 N. Larchmont Blvd.

Openings

Ugg Australia is planning the grand opening of its new store at the Americana at Brand from 6 p.m. to 9 p.m. Thursday with a shopping event hosted by style writer Brenna Egan. The first 50 customers will be entered to win a pair of classic Ugg boots. Purchase a pair of classic boots, and you can customize them with Swarovski crystals for free. The mall is at 889 Americana Way, Glendale. 

Pop-Ups

Online jewelry boutique 30 Ponte V is celebrating its first birthday with a pop-up shop this week at the Moein Showroom, 2940 South Coast Highway, Laguna Beach.  Hours are 10 a.m. to 7 p.m. Thursday and  10 a.m. to 6 p.m. Friday and Saturday.

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