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The Coca-Cola Company

A collection of news and information related to The Coca-Cola Company published by this site and its partners.

Top The Coca-Cola Company Articles

Displaying items 97-108
  • Supreme Court rules against false advertising on food, drink labels

    Supreme Court rules against false advertising on food, drink labels
    Food and beverage companies can be sued for false advertising if they put labels on products that would "mislead and trick consumers," the U.S. Supreme Court ruled Thursday. The unanimous decision could have broad impact on parts of the food industry....
  • A thirst for energy drinks is juicing Monster Beverage's sales

    A thirst for energy drinks is juicing Monster Beverage's sales
    Back in mid-1930s Los Angeles, Hubert Hansen probably never envisioned that his fresh juice business would turn into a monster. Monster Beverage Corp. of Corona has become a giant in the energy drink industry and may be on track to overtake its...
  • PASSINGS: Mohammad Qasim Fahim, Ted Bergmann, Melba Hernandez

    Mohammad Qasim Fahim Influential Afghan vice president Influential Afghan Vice President Mohammad Qasim Fahim, 57, a leading commander in the alliance that fought the Taliban who was later accused with other warlords of targeting civilian areas during...
  • Relativity Media Celebrates 10th Anniversary (VIDEO)

    If there is one thing everyone can agree on about Ryan Kavanaugh, it's that he does things differently. Both supporters and detractors will tell you that the founder and chief executive officer of Relativity Media, which is celebrating its 10th...
  • Broadcast Nets Strike C7 Ad Deals in Big Upfront Sales Win

    After years of debating the issue, a group of major advertisers has decided that viewers who watch favorite TV shows up to a week after they air are worth some money. The nation's largest broadcast networks have struck a deals with one major ad-buying...
  • Relativity at 10: Division Heads on Firm's Future

    Though known primarily as a film studio, Relativity has many flourishing departments, including television, fashion, sports management and digital media. The company recently announced the launch of Madvine, its inhouse agency. We spoke to the heads of...
  • 'Sleepy Hollow,' 'Opposite Worlds,' more connect on Twitter

    'Sleepy Hollow,' 'Opposite Worlds,' more connect on Twitter
    In Syfy's reality competition "Opposite Worlds," Twitter put unprecedented power in the hands of viewers, supplying them with the ability to reward popular contestants with a luxurious spa day while punishing others with a less savory task: cleaning human...
  • Madison Ave. Giants Omnicom, Publicis Halt Affair As Personalities Thwart Merger

    One of the world's biggest advertising companies, Omnicom Group, is known for the work it does for Pepsi, while its French contemporary, Publicis Groupe, has been an important advisor to Coca-Cola. Just like those two fervent soda competitors, the two...
  • Turner Overhauls Ad Outreach, Names Speciale President, TV and Digital Sales

    Time Warner's Turner unit is radically changing the structure of its ad-sales staff, resulting in the elevation of one of its top sales executives and the departure of another from the company. Donna Speciale, a Madison Avenue veteran who once advised...
  • Realty firm targets LGBT buyers, sellers

    Realty firm targets LGBT buyers, sellers
    On Thursday, Dream Town Realty's website home page contained the typical links to property listings and neighborhood information. Beginning Friday, the Chicago firm will add a banner to its home page touting its new division, Pride of Ownership, which...
  • Relativity Launches Branded Entertainment Agency Madvine, Signs Evian, Mondelez as Clients

    After spending much of the past decade financing movies, Ryan Kavanaugh is expanding heavily into the advertising arena, launching Madvine as an in-house agency that will manage the entire marketing campaigns of brands like Evian while also integrating...
  • Steve Koonin Leaves Time Warner's Turner For Atlanta Hawks

    Steve Koonin, who as entertainment chief at Time Warner's Turner unit presided over a long run of growth at big cable networks like TNT, TBS, truTV and TCM, as well as a streak of aggressive, sometimes maverick promotional maneuvers, is leaving his post...