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The Coca-Cola Company

A collection of news and information related to The Coca-Cola Company published by this site and its partners.

Top The Coca-Cola Company Articles

Displaying items 109-120
  • Realty firm targets LGBT buyers, sellers

    Realty firm targets LGBT buyers, sellers
    On Thursday, Dream Town Realty's website home page contained the typical links to property listings and neighborhood information. Beginning Friday, the Chicago firm will add a banner to its home page touting its new division, Pride of Ownership, which...
  • Relativity Launches Branded Entertainment Agency Madvine, Signs Evian, Mondelez as Clients

    After spending much of the past decade financing movies, Ryan Kavanaugh is expanding heavily into the advertising arena, launching Madvine as an in-house agency that will manage the entire marketing campaigns of brands like Evian while also integrating...
  • Allen West stirs controversy over Coke's Super Bowl ad

    Allen West stirs controversy over Coke's Super Bowl ad
    Former Congressman Allen West, no stranger to controversy, plunged into fray over the Coca-Cola Super Bowl ad. He launched a fusillade of criticism of the spot and later said on Twitter that “we touched a nerve.” The ad in question, a 60-...
  • Is Madison Avenue Leaving America Behind?

    ABC's "Modern Family" is one of the most-loved programs on television. So why are advertisers sparking backlash when they try to adopt its storylines? Coca-Cola Co. and General Mills have vaguely similar businesses. One makes and distributes sodas,...
  • Steve Koonin Leaves Time Warner's Turner For Atlanta Hawks

    Steve Koonin, who as entertainment chief at Time Warner's Turner unit presided over a long run of growth at big cable networks like TNT, TBS, truTV and TCM, as well as a streak of aggressive, sometimes maverick promotional maneuvers, is leaving his post...
  • FDA to review safety of chemical found in some soft drinks

    The Food and Drug Administration is reviewing the safety of caramel colorings used in a variety of foods, including colas and other dark soft drinks, to determine whether the agency should act to limit consumers' exposure to a chemical created during...
  • Report: Pepsi One contains higher levels of potential carcinogen

    Report: Pepsi One contains higher levels of potential carcinogen
    Caramel color is an additive that gives your bubbly soda that distinct amber hue. But some of the artificial coloring also contains a potentially carcinogenic chemical called 4-methylimidazole or 4-MeI. Although there are no federal limits on its use,...
  • Sexy Scarlett Johansson Super Bowl ad draws a flag for taunting

    Sexy Scarlett Johansson Super Bowl ad draws a flag for taunting
    A new ad featuring a sexy Scarlett Johansson is slated to run during the Super Bowl — as long as it gets one significant tweak. Advertiser SodaStream has to take the words right out of ScarJo's mouth. No, not the ones in the beginning where she...
  • Coca-Cola Co. splits its North America business in two

    Coca-Cola Co. splits its North America business in two
    Coca-Cola Co. has announced that it will split its North America business into two units as it aims to return to a traditional franchising model. The Atlanta-based beverage giant also announced changes in its top leadership. The company said...
  • Coca-Cola steps up for Cambodian land-grab victims

    Many Southeast Asians and others around the world owe their thanks to the Coca-Cola Company. No, I'm not expressing gratitude for the sugary drinks that can help make people fat. But to make those drinks, Coke is one of the world's largest sugar...
  • Coca-Cola 'stuff' may have more fizz left than you think

    Q: A family member who collected Coca-Cola items for over 37 years passed away and left a collection of at least 50 boxes marked "Coca-Cola stuff." How do we go about selling everything? Can we sell everything at one price? Can we sell the items as they...
  • Ad Group Pushing For Family TV Selects Walmart CMO Stephen Quinn To Lead

    The chief marketing officer of Walmart, the giant retailer that has sponsored a handful of splashy family-friendly productions on NBC, will now lead a group of blue-chip advertisers devoted to the genre. Stephen Quinn, CMO of the Bentonville, Arkansas,...