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WPP Group Plc
RatPac, Warner Bros. Join Shanghai Media Group's CMC Creative Fund

LOS ANGELES (Variety.com) - China's Shanghai Media Group, and CMC Capital Partners, have teamed with Warner Bros, Ratpac Entertainment and global advertising agency WPP to launch an investment platform, called the CMC Creative Fund. The fund will focus on individual projects in three key areas; films and television properties as well as live stage and theatrical events, including musicals, that are Chinese-language or would appeal to Chinese audience. They would be distributed to each project's most appropriate outlet, whether in China or beyond. Warner Bros., RatPac and WPP will also work with their partners at SMG and CMC to share their production and distribution expertise...

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