Try digitalPLUS for 10 days for only $0.99


Washington, D.C., has become magnet for transit innovation

The white shuttle bus with the bright red seal on the door eases to a stop at a Metrobus shelter on P Street NW, just west of Dupont Circle. Today, the driver is picking up a passenger bound for Capitol Hill. Tomorrow, who knows? That's because this bus has no fixed stops. Instead, its next pickup will depend on billions of bits of data that will be analyzed and parsed to determine the optimum spot for picking up and dropping off the next set of commuters looking for a ride. The new service is called Bridj. Founder Matt George chose the District as the second location of his fledgling app-based, pop-up bus service because it has all the qualities the entrepreneur was looking for:...