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Paramount to test shorter theatrical window with AMC, Cineplex deal

Paramount to test shorter theatrical window with AMC, Cineplex deal

Paramount Pictures will bring some of its theatrical release movies to home video much earlier than usual in an experimental deal with cinemas chains that could foreshadow a broader shift. The studio, through a partnership with AMC Theatres and Cineplex Entertainment, will make two of its upcoming films available on digital home video 17 days after they exit most theaters. The deal is the first of its kind between a major studio and leading theater companies and marks a significant departure from the typical model espoused by theater owners. Studio films traditionally have not become available for home purchase until 90 days after their theatrical debut. Attempts to shorten the window...

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