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Bank Transfer Day

Credit card site linked to founder of "Balance Transfer Day"

First, there was Bank Transfer Day, a Facebook campaign that encouraged consumers to switch from a big bad bank to a credit union by Dec. 5.

Now, there’s Balance Transfer Day, a Facebook campaign encouraging consumers to switch their credit card debt by Dec. 11 to a lower-rate card.

But questions are being raised about a conflict of interest by the Balance Transfer Day founder, Michael Germanovsky.

According to the Associated Press, Germanovsky is “editor-in-chief of a website that profits off credit card...