Under Armour continued its foray into the world of tech this weekend with the unveiling of the HTC Grip, a smart fitness tracker powered by the Baltimore company's fitness app, UA Record. The GPS-enabled, Bluetooth-compatible, waterproof wristband tracks "a range of sports and activities, allowing athletes to set personal goals, then smash them," HTC announced. Grip can be used with Android and iOS devices, and has a five-hour battery life. Grip will be available this spring for $199, according to The Verge. firstname.lastname@example.org twitter.com/cmcampbell6
The Under Armour logo outside the new store in Harbor East.