It took five years for New York fashion designer Phillip Lim to feel both he and Target were ready to collaborate, but the preparation produced a back-to-school collection that is "entirely something Target didn't have before" Lim said in an email.
The highly anticipated men's and women's wear will be available Sept. 15 and includes "clean, modern, sophisticated and versatile" pieces that can "easily transition from night to day," said Lim.
"What's great about this collection is that it's filled with neutrals that are perfect for fall and go with everything," he said.
Lim's label, 3.1 Phillip Lim, has been worn by indie pop singer St. Vincent on several tours. His line for Target encompasses morning, noon and eveningwear and includes accessories from shoes to backpacks to handbags. Items range in price from $19.99 T-shirts to a $299.99 men's leather jacket.
Lim didn't stray far from his signature style; the collection is made up of about 100 basics in mostly navy, white, gray, black and khaki. The few bold choices he splashed in with the muted tones are characteristic enough of autumn without overdoing it — emerald green, powder blue, golden ochre and burgundy.
Most pieces are solid or color-blocked, but Lim incorporated a limited selection of prints including a gold and navy animal print, a floral print, and a navy and black camo, similar to the one seen on the runway this spring in his men's ready-to-wear line.
"When in doubt, you can never go wrong with solids," Lim said. "The prints represent a little of my own line sprinkled throughout."
Some pieces channel Marlene Dietrich, particularly a women's tuxedo jacket and pant in navy. Others blend classic with trendy, like a navy A-line dress with faux leather sleeves, and even nod to pop artists — a Warholian French terry cloth sweatshirt color blocked in navy and gray and a Lichtenstein-esque sweater dress with "BOOM" stamped across the front.
The item Lim has been most chatty about, the grab-and-go pack, which he designed individually for men and women, is ideal for on-the-go. The men's pack includes a shirt, boxers and socks, and the women's comes with a "chic" lingerie set.
This on-the-go aspect was important to Lim because "real people are always on the go." But he assured that he didn't skimp on the time he invested in creating the collection.
"In the end, I put the same amount of passion, energy, spirit and creativity into designing a $29.99 shirt that I would a shirt that costs $299."
Elvis Presley collection at Opening Ceremony
Opening Ceremony has announced a fall and winter 2013 capsule collection inspired by the King — and under license from Elvis Presley Enterprises.
Elvis has entered the building — well, the boutique, anyway — on a range of T-shirts, sweatshirts, button-front woven shirts and denim jackets bearing archival photographs (a still from "Jailhouse Rock," for example), song titles ("Suspicious Minds" and "Love Me Tender" among them) and a recurring broken-heart motif (a nod to "Heartbreak Hotel").
Prices of items in the now-available Opening Ceremony X Elvis Presley collection range from $95 (for cotton T-shirts printed with various Elvis imagery) to $355 (a wool sweater with a crystal-embellished design inspired by the King's "Taking Care of Business" ring).Copyright © 2015, The Baltimore Sun