SPRINGETTSBURY TOWNSHIP, YORK COUNTY—Cyber Monday is one of the busiest shopping days of the year online. Nearly 123 million people are expected to log on today for Cyber Monday. That number is up over 15 percent from the same day last year. Shoppers and retailers are looking to cash in after a very successful Black Friday weekend.
So the Black Friday lines are through for this year but prepare for a similar log jam today on the web.
"It saves time, no drama, no lines. I'm just online shopping," said online shopper Kathy Robinson.
Cyber Monday is one of the busiest shopping days of the year. The National Retail Federation estimates nearly 123 million people will search and sample retailers deals on the web. That number is up 16 million shoppers from last year.
"I like the online thing because a lot of companies offer the same products and free shipping you don't have to wait in lines and all the hustle and bustle," said online shopper Jarod Williams.
"Two thousand ten was 30-percent bigger than 2009 and this year we expect it will be 20 percent bigger than Black Friday," said John Squire from IBM Smarter Commerce.
In response, nearly 80 percent of retailers will offer some sort of Cyber Monday deal. Stores want to follow up on a hugely successful Black Friday weekend. Nearly 226 million shoppers hit the stores and online during the long weekend. Those consumers dumped $52 billion into the economy.
"For the most part, people are in a better position than they were three or four years ago. They've paid down debt, they've put money into savings, and that means they're a little bit comfortable shopping, even a little more than a year ago," said Ellen Davis from the National Retail Federation.
Surveys find clothing and electronics were the hot buys for Black Friday. The average shopper spent almost $400 over the weekend, propelling stores into this holiday shopping season.
A majority of people will still use their home computers to make most of their purchases but hand held devices are getting more and more popular. Since 2009, the National Retail Federation says that three times the amount of people are using cell phones to make online purchases.
Here are some ways to avoid any potential holiday shopping scams.