Retired federal worker becomes blogger, teaches his craft
Longtime Columbia resident George Clack co-publishes 317am.net
George Clack is a retired editor with the State Department and writes a daily blog (alternating with a blogging partner) and teaches blogging at Howard Community College and Johns Hopkins University in their continuing education programs. (Joe Soriero, Baltimore Sun / July 19, 2011)
After retiring as head of publications for the U.S. Department of State in September 2009, Clack, then 63, figured he had the time to devote to writing an online journal.
Little did the longtime Columbia resident realize he would end up devoting 20 hours a week to composing three insightful entries on such topics as literature and movies, new media and fiction writing for 317am.net, a site he co-authors with longtime friend and colleague Steve Altman.
Clack also didn't foresee how completely he would embrace social media by teaching noncredit blogging courses at the Johns Hopkins University and Howard Community College along with offering half-day workshops at HCC on Facebook and Twitter. He also teaches an introductory course in social media at the Foreign Service Institute in Arlington, Va.
In less than two years, a casual diversion — launched over pulled pork sandwiches with Altman at a favorite Washington haunt — has become an integral part of his life.
"The most fundamental reason why I blog is to find out what I'm thinking," he said. "And that exercise forces my mind to work at a higher level."
When your thoughts flow freely and you're intensely and efficiently focused on the task at hand, you're experiencing "flow," he said.
"The concept of flow is well known; it's what happens when an activity makes you work at the peak of your skills, and you lose track of time and feel at one with the universe," Clack explained, paraphrasing Mihaly Csikszentmihalyi, the Hungarian psychologist who identified it in 1990. "I've come to realize that when I'm blogging, I'm a flow addict."
And that "inherently pleasurable" feeling is one he wants to introduce to others by helping them get started on their own blogs.
According to officials at both schools, Clack came along just as people began asking for the types of courses he was proposing.
Roxanne Farrar, HCC's coordinator of continuing education, said Clack is "an exceptional lecturer who is so well-rounded and well-read," and noted that his Blogging 101 classes draw people of all ages despite being aimed at the 60-and-older crowd.
His course description includes such topics as deciding on a niche, developing a voice and learning how to drive traffic to a blog, she said.
"More and more people are starting to see the value of blogs as modern-day journals," Farrar said. "George's classes jump-start people who are already interested in giving blogging a try."
Brian Fitzek, Hopkins' associate director of noncredit programs, agreed.
"Recently, we had more and more requests from students looking for an introductory class to blogging, and George appeared just in time to fill the niche," he said of the class offered at the school's Homewood campus.
"We had a whole medley of people with different interests and experience sign up for "So You Want to Blog," and he was able to successfully teach [that] multitude of levels," Fitzek said.
Technorati.com publishes an annual "State of the Blogosphere" report to keep abreast of just such trends, Clack said. The 2010 survey of 7,200 people revealed that "hobbyists remain the backbone of the blogosphere, representing 64 percent of respondents," according to the website.
Just over half of hobbyists say they blog to express their "personal musings," and nearly three-quarters say they measure their blog's success by "their level of personal satisfaction," results the report's author deemed "not surprising."
For fans of 317am.net — which got its name when Altman suggested the pair focus on those ideas that typically arise when they're lying awake in bed in the middle of the night — Clack's flow addiction is their gain.