B is for Birdie's, M is for Maggie's and P is for Pomeroy. If you've noticed the large sign on the wall of the Flower Box on Main Street in Westminster, you'll find 64 local businesses identified by just one letter.

The advertisement isn't new—it's been displayed at the corner of Ralph Street and Greenwood Avenue in Westminster for the past six months—but it was moved Friday to its current location.

"We're just giving it second life," said Sherri Joseph, owner of Birdie's Cafe on East Main Street.

Joseph said she and her staff at Birdie's designed the sign to promote shopping local.

"The whole theme is, 'Everything you love is downtown,' " Joseph said. "You don't have to go to a mall to shop for clothing, you can go to Artworks or Hickory Stick."

Joseph pitched the idea of promoting shopping local through this ad to the city months ago because she believes in the restoration and continuance of the Main Street culture.

"There's a face, a family, and a story behind all 64 letters on there," she said.

The sign itself was paid for the by City of Westminster, but after six months at its former location, its time was up. Joseph was given the vinyl sign and didn't want to simply pack it away.

Posters with the billboard design are on sale at Birdie's Cafe for $20 with a portion of the proceeds going to benefit the city's Main Street facade program.