Towson is target market for Smoothie King expansion

Smoothie King, a company that makes nutritional smoothies and health-related products, said this week it's targeting Towson for expansion, and will hold a "Discovery Day" for potential franchisees on Friday, Dec. 7, 8:30 a.m. to 3 p.m.

The event will take place at the Towson University Marriott Conference Hotel, 10 West Burke Ave., Towson.

People interested in attending the Dec. 7 event may RSVP to Natalie Johnson at nataliej@smoothieking, or 504-261-9759.

According to a release from the company, Smoothie King Franchises, Inc., grew with 51 new store openings worldwide in 2012, and 48 new franchise agreements.

Wan Kim, CEO, said the company intends to add 1,000 new franchised and corporate locations domestically over the next five years, with a goal of opening 40 franchise and 20 corporate locations in 2013.

The company said it has "extensive franchise opportunities" available in the Southeast, Mid-Atlantic and Northeast regions.

According to the company release, Smoothie King offers nutritional blended smoothies and products including sports beverages, energy bars, healthy snacks, vitamin supplements, herbs, minerals and sports nutrition products. The company opened its first location in 1973 and started a franchised smoothie bar and health food operation in 1989, according to the release.

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