And we're stayin' alive, stayin' alive.
The Bee Gees
That is what Marco Rubio is doing.
The polls say he is dead. The big-money contributors say he is dead. The Republican establishment says he is dead.
Yet Marco isn't dead.
In fact, he was on the cover of National Review last week, looking very much alive.
And the longer he lives, the greater the threat he poses to Charlie Crist's plan to ascend to the U.S. Senate.
Rubio is the most confounding of foes.
He should be in the attorney general's race, where there is no serious Republican opposition. That could give him a statewide win, and unlimited time and opportunity to seek higher office.
If he followed the playbook, he would be a good team player, pay his dues and wait his turn.
Yet he remains fixated on the seemingly impossible task of taking out Crist. This raises a disturbing possibility for the governor's campaign.
Rubio may actually believe he is on a mission to save America, and his four children, from what he calls the "radical leadership" in Washington.
True believers are scary. They fight relentlessly to win, without fear of losing.
Crist calls heavyweight fundraiser John Morgan and puts in an order for a million bucks.
Rubio scrounges for $10 contributions in e-mail solicitations.
Crist gutted the state's growth-management laws, then ran off to a Colorado fundraiser put on by developers, where seats went for $2,400. In July, he took in a staggering $4.3 million in campaign cash.