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The phone rings and rings and rings this time of year at Gourmet Mushroom Products of Sebastapol, Calif. Owner James Malachowskis kits allow customers to grow their own earthy morels, pom poms and shiitakes. Drill holes in a backyard log, insert Malachowskis mushroom plugs, and in six months to a year youll have your first harvest. For more instant gratification, buy one of five types of indoor logs and within two weeks youll see edible results. Prices start at $16.95. (800) 789-9121, www.gmushrooms.com.