Lighting is so crucial to the way a candidate will look, Kriss Soterion says, that she makes a point of attending technical rehearsals. “If it’s a small theater where they can’t bring the lights back and down, it’ll cause shadows. And the best makeup application in the world can’t fight shadows; dark areas sink in, the lines look deeper and everything looks more pronounced.” Sen. John McCain, R-Ariz, here at the Jan. 5 New Hampshire debate, is among those with prior experience in the presidential campaign spotlight.
Donna Svennevik / ABC
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