www.baltimoresun.com/features/baltimore-insider-blog/bal-uber-under-armour-offering-rides-with-ravens-20131118,0,1526692.story

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Uber's 'Roll with a Raven' hits some bumps as Ray Rice, sponsors pull out

For $50, fans can still get a 10-minute car ride downtown with Justin Tucker

The Baltimore Sun

12:18 PM EST, November 19, 2013

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Want to take a car ride with Ray Rice?

You'll have to wait on that. Uber Baltimore's "Roll with a Raven" promotion lost a bit of its mojo overnight as several participants and partners pulled out of the deal for today's event.

One of them was Ray Rice. The others include just about every other sponsor - Under Armour, Natty Boh and Mother's Grille.

Justin Tucker is the only confirmed Ravens player who will be available today, from 12:30 p.m. to 3:30 p.m., when fans can pay $50 to hitch a 10-15 minute ride in downtown Baltimore.

An Uber spokeswoman blamed the revisions on "last minute schedule changes and lots of little things."

Uber, which has offered hirable sedans in Baltimore since January, says fans can still use its app to summon a player on-demand for a 10- to 15-minute ride. Participants can take up to three friends along and all rides will end at Fells Point Square.

Although Uber would not say how customers will be chosen, riders will apply through the online app at http://bit.ly/I1cXFy  that goes live at 12:30 p.m.

On Monday, Tucker, the Ravens' kicker, tweeted about it: “Pumped to be on-demand in the Uber app tomorrow. Get the app and come roll with me in Baltimore!”

Participants will also receive a $50 gift card to Mother's Federal Hill Grille, but the VIP experience at Under Armour Brand House and the Natty Boh gift basket are no longer part of the deal. Instead, riders will receive various Baltimore swag, including T-shirts.