Rihanna's newest video, 'Man Down', has proved that music videos certainly aren’t dead after creating a huge buzz with some shocking images. 

The pop artist's video shows her murdering a man minutes after he tried to rape her.  It was the hot topic on morning radio shows like 92.3 NOW’s ‘Rolling With Nick Cannon’, said the show’s co-host, Sarah Lee.

“The phones lit up as soon as we started talking about it,” said Lee.

Lee said the problem is that listeners still expect Rihanna to be the young, girly pop-artist she was when she first started making music.  But after Rihanna got beat down by her former boyfriend and R&B artist, Chris Brown, Lee said things changed and it is evident in the ‘Man Down’ video.

“They want her to be a sweet pop-y girl that did the umbrella song, but that's not who she is anymore,” said Lee.

The dark lyrics, like, “I didn't mean to end his life” sparked controversy from callers in New York, especially with women.  “Any woman should wear whatever she wants she could be naked and it doesn't give any man the right to touch her,” said one caller.

While, some thought the video was empowering, others didn’t.

Others didn't, including 92.3 NOW’s co-host, “This caller is saying if you walk outside nobody should touch you, I totally disagree,” said Lee.

Lee continued, “To me it was just bad judgment on her part.  She’s a role model a great role model.  Since the Chris Brown incident she's gone on the dark side and a lot of parents are upset.”

The video, that features an attempted rape scene in which Rihanna fights off her attacker, got slammed by the Parents Television Council.  The PTC and Industry Ears, watchdogs for music videos, asked BET to pull the video from the air.

The PTC released this statement today in conjunction with Industry Ears: “Man Down is an inexcusable, shock-only, shoot-and-kill theme song. In my 30 years of viewing BET, I have never witnessed such a cold, calculated execution of murder in primetime.”

But Rihanna took the defense on Twitter today, lashing out at her critics.

'I'm a 23 year old rockstar with NO KIDS! What's up with everybody wantin’ me to be a parent? I'm just a girl, I can only be your/our voice!'

BET said it does not plan to pull the video.

But if you ask Lee, the controversy surrounding the video isn't going away either.

“They need to watch the whole video,” said Lee.