www.baltimoresun.com/entertainment/tv/z-on-tv-blog/bal-super-bowl-telecast-sets-baltimore-record-20130204,0,2229544.story

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SUPER BOWL XLVII

Super Bowl telecast sets Baltimore record with 1.5 million viewers

Most viewers for any show in local market since arrival of Nielsen meters

By David Zurawik

The Baltimore Sun

8:59 AM EST, February 4, 2013

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Sunday's Super Bowl telecast drew a record audience of 1.5 million viewers at its peak in the Baltimore market, according to preliminary Nielsen figures provided by WJZ-TV.

The audience is believed to be the largest for any show on Baltimore TV since the introduction of household meters in Baltimore in 1992.

The telecast earned a rating of 59.6, which means three out of every five TV homes in the area was tuned to the game.

"We were excited to share the Ravens Superbowl victory with viewers throughout the region," Jay Newman, general manager of Baltimore's CBS-owned station said Monday. "The record numbers of people that watched the game on WJZ is a testimony to the power of broadcast television's ability to reach maximum audiences."