It's the throwback '60s style as much as the story lines that has made "Mad Men" a success. The AMC series, which enters its fifth season in 2012, ushered in a ladylike trend in fashion that has reverberated all the way to the Paris runways and inspired a collaboration with retail chain Banana Republic, and a book and HSN collection for the show's costume designer Janie Bryant. So is it any wonder that the big three networks are looking for their own fashion gold? Many of this season's new shows, whether they be contemporary or retro, are amping up the style quotient in a big way. Here's a rundown.
ABC. Premieres Thursday.
FOR THE RECORD:
TV style: In the Sept. 18 Image section, an article about new fall TV shows and style incorrectly said that "Mad Men" costume designer Janie Bryant had an HSN collection. Last year, Bryant had a collection, Janie Bryant MOD, on QVC. —
Costume designer: Roemehl Hawkins, who started her career as an intern with L.A. designer Richard Tyler.
Setup: This new take on the campy, 1970s action series is set in present-day Miami with three new angels.
What to look for: Fashion from high-end designers such as Chloe, Gucci, Stella McCartney and Alexander Wang; designer name-dropping in the dialogue; and wacky Angel disguises.
Fun fact: Hawkins uses her creative license in an upcoming episode, dressing the Angels in re-creations of prison costumes from the original series.
Biggest challenge: Scoring the hottest fashion items. "That Alexander Wang silver loafer I was following in Vogue for months. When it finally landed in my office, it was like light shining down from heaven on that shoe."
Real-world fashion potential: Good, at least for the kind of women who aspire to look like they live in Miami. "When I was working on 'Desperate Housewives,' I had women from Oklahoma calling my cellphone and asking me what kind of jeans Teri [Hatcher] was wearing," Hawkins said.
Sundays at 10 p.m. on ABC. Premieres Sept. 25
Costume designer: Ane Crabtree, also the costume designer for the F/X series "Justified."
Setup: Drama series set in 1963 follows the glamorous adventures of a Pan Am crew.
What to look for: Retro 1960s fashions inspired by everything from the Kennedys to Sears catalogs.
Fun fact: Crabtree based the crew's uniforms on L.A. designer Don Loper's original designs for Pan Am, but she raised the armholes and slimmed the skirts to make them better-fitting. The original Pan Am blue was too gray when they tested it on-screen, so the color was tweaked.
Biggest challenge: Transcontinental story lines — Rio de Janeiro, Berlin and London in one episode, for example. And finding actors with curves. "I tell the boys and girls, don't work out! A little bit of softness is good."
Secret source: Right to the Moon Alice Vintage Clothing, a 20,000-foot barn full of clothing in Cooks Falls, N.Y.
New TV series raise the style bar
New TV series this fall put stylish looks front and center. Some are vintage, others are contemporary high-end labels.
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