Dodgers channel SportsNet LA

John Hartung will be the main studio anchor for SportsNet LA, a new channel launching as the TV home of the Los Angeles Dodgers. Hartung is shown at Time Warner Cable Sports Networks studio in El Segundo. (Jay L. Clendenin / Los Angeles Times / February 18, 2014)

Clayton Kershaw's arm and Yasiel Puig's antics aren't the only things Dodgers fans will be worrying about come opening day.

Hundreds of thousands could miss out on watching their team on television this season because of a skirmish between its new TV home and local pay-TV distributors.

Set to debut Feb. 25, SportsNet LA, which is owned by the Dodgers and run by Time Warner Cable, has yet to sign agreements that would make it available in the majority of Los Angeles pay-TV homes. 

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Until this season, Dodgers games were available in Los Angeles on local television station KCAL-TV Channel 9 and Prime Ticket, a regional sports cable network owned by Fox Sports.

Now, for the first time in the team's history, none of the team's games will be available on free, over-the-air television. Fans will have to subscribe to a pay-TV service if they want to watch the Dodgers.

Time Warner Cable agreed to an $8.35-billion, 25-year deal to run SportsNet LA, according to a valuation by the Dodgers and Major League Baseball. The annual fee that Time Warner Cable will pay to the Dodgers starts at $210 million this season and rises dramatically through the life of the contract.

Last year, KCAL and Prime Ticket paid a total of about $50 million for Dodgers' rights.

For Time Warner Cable's deal to be a success, it needs to get wide distribution for the channel — and at a high price. That will ultimately mean bigger bills for consumers, whether they are baseball fans or not. 

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The cable operator is optimistic that it will have wide distribution by the time the Dodgers' regular season starts March 22.

"We're coming off a tremendous season and interest in Dodger baseball is at an all-time high," Time Warner Cable Sports President David Rone said.

But that may be wishful thinking. 

Many distributors are upset about being pressured to carry a new sports network in a region that already has several similar channels, including not only Prime Ticket but also Fox Sports West, Pac-12 Los Angeles and Time Warner Cable's SportsNet and Deportes.

"It is really hard to understand why everyone needs their own channel when they didn't need one before," said Andy Albert, senior vice president of content acquisition for Cox Communications

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Those channels, along with ESPN, cost customers as much as $20 a month whether they watch them or not. The Dodgers channel threatens to dramatically increase that figure.

"Time Warner Cable has unilaterally decided to pay an unprecedented high price and now wants all of their own customers as well as those of their competitors, none of which who had any say in the matter, to pick up that tab," said Dan York, DirecTV's chief content officer.

Neither the Dodgers nor Time Warner Cable would name the amount that distributors must pay to carry SportsNet LA. Rone denied speculation that the initial asking price was greater than $5 a subscriber per month but wouldn't elaborate.

Although the initial cost of SportsNet LA is less than $5 a month per subscriber, the fees quickly escalate, one industry executive said. SportsNet, Time Warner Cable's other channel devoted primarily to the Lakers, has a price tag in the neighborhood of $4 a month per subscriber, according to three industry executives with knowledge of the Los Angeles market.